We Mobilize the Power of Entertainment for Social Change

Audubon

Fox’s “The Big Year”

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Challenge

The National Audubon Society wanted to increase awareness and broaden its appeal among a younger demographic.

Tactics

- Brokered a cross-promotion with the 20th Century Fox film The Big Year, starring Steve Martin, Jack Black and Owen Wilson, about a competition among birders to see and identify the greatest number of species of birds.
– Online competition to find birds on websites

Impact

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What We Do

OUR APPROACH

Strategize Your Campaign

We begin by identifying your challenges and goals to create a practical action plan for success. Your target audience, budget, messaging, activations, important calendar dates, measurement benchmarks, and more are considered.

Do Our Research

Our team of researchers lead the field in identifying authentic connections. We offer insights that link an influencer to a cause, their resonance with key stakeholders, and their ability to connect to target audiences.  

Educate, Cultivate & Engage

We believe in creating genuine support for causes, not in promoting paid endorsements. Our networks, reputation, and know-how result in motivated and effective influencer relationships for our clients.

Manage & Execute

Entertain Impact is uniquely positioned in the entertainment industry, providing us unparalleled access to identify and create opportunity. We do the heavy lifting, execute creatively, and optimize opportunities.

Track Impact

We measure results to show your success and impact.

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