Social Impact Resources Blog
4 Ways to Motivate Customers to Reshare Your Brand Messaging on Social Media
For non-profit marketers, there’s nothing more powerful than having donors spread your message to their communities. When donors are passionate about a cause, they tell their friends and family about it. With today’s emphasis on visual storytelling, providing donors visual content they want to share is key to turning supporters into evangelists.
Go Give One: Alexa MacLean shares lessons from leading a global health campaign for vaccine equity
Marketers in the philanthropic space know that spearheading a multi-year campaign is a challenge. From adapting to changing situations to dealing with audience burnout, there are many factors to consider. Make the campaign about a global pandemic, and you’ve got your work cut out for you. Alexa MacLean, the Campaign Lead for the WHO Foundation’s…
Cause Influence Insights: What We’ve Learned Creating Social Impact Campaigns
More than fifteen years in the cause influence space and hundreds of collaborations with non-profits and influencers have taught us important lessons about creating effective social impact campaigns. We’re sharing that knowledge here, covering everything from campaign messaging to influencer outreach, from political advocacy campaigns to ambassador programs. We’ve also created a cause marketing toolkit…
Bangsokol: A Requiem for Cambodia, an extraordinary symphonic work by internationally acclaimed composer Him Sophy; U.S. Release May 20, 2022, on Entertain Impact
New York, NY – March 28, 2022 – Bangsokol: A Requiem for Cambodia, composed by internationally acclaimed Cambodian composer and survivor of the Khmer Rouge, Him Sophy, is the first major symphonic work that addresses the traumas of the Cambodian genocide of the late 1970s. The piece places the musical ritual of a Bangsokol – a…
Women’s History Month 2022: Amplifying Female Leaders in Philanthropy
We love Women’s History Month because it creates space for us to spotlight talented leaders with whom we have the honor to work. This year, we’re featuring four women across different sectors of the social impact space. In youth development, political advocacy, social enterprise, and historic preservation, each brings her perspective and background to the…
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