I was sitting at the TJ Martell Foundation’s gala listening to a cancer survivor who had gone on to devote his life to medicine. It was an inspirational speech, and I was inspired. I’d always sought and sincerely enjoyed opportunities to fuse my work as an executive in the music industry with my passion for …
My Journey with Cause Marketing and Starting Entertain Impact Read More »
Entertain Impact recently caught up with the incomparable Tarik Ward, Director of ELMA Music Foundation, US, which grants investments into non-profit organizations that use music and the arts to improve outcomes for children and youth—organizations like The Music and Youth Development Alliance (MYDA), a nationwide coalition of community-based non-profits that provide arts-based youth development programs. …
A Vision for Philanthropy: Q&A With Tarik Ward, ELMA Music Foundation Read More »
DC statehood is one step closer to becoming a reality as Entertain Impact’s DC for 51 advocacy campaign continues to gain momentum. On April 22, the House of Representatives passed HR 51, the Washington, DC Admission Act, in a 216 to 208 vote, led by Delegate Eleanor Holmes Norton as well as 216 co-sponsors. The …
DC for 51 Has Brought Us One Step Closer to Making DC Statehood a Reality Read More »
Although questions about the best ways to apply an influencer strategy persist, more brand marketers are convinced that influencer marketing is a must-have part of the mix. Similarly, the philanthropic sector is catching up to this realization. Influencer marketing has become a bona fide marketing channel that commands approximately $500 million in marketing spend and …
For many marketing teams, developing their 2021 plans can easily turn into a copy, paste, and update minimally task. Entertain Impact Founder and CEO Paul Katz outlines cause influence, a strategy that requires people to rethink the status quo. To keep up with the changing world and marketing landscape, explore how cause influence can help advance social impact work.